Peggy Gou x Don Julio 194구 Limited Edition tequila bottle campaign.
Peggy Gou x Don Julio 194구 Limited Edition tequila bottle campaign.

Industry Insight

Industry Insight

Industry Insight

Behind The Scenes of Peggy Gou x Don Julio 194구 Campaign

April 9, 2025

Alexandre Trochut

Editor-in-Chief

Food & Beverages

Partnerships

Behind The Scenes

Video

Food & Beverages

Partnerships

Behind The Scenes

Food & Beverages

Partnerships

Behind The Scenes

Video

April 9 · 2025

0 Min. Read

Alexandre Trochut

Editor-in-Chief

Alexandre Trochut

Editor-in-Chief

Apr 9 · 2025

0 Min. Read

Alexandre Trochut

Editor-in-Chief

Alexandre Trochut

Editor-in-Chief

04.09.2025

0 Min. Read

Published in

Entertainment

April 9 · 2025

0 min read

Amsterdam Dance Event

Events

Festivals

Lineups

04.09.2025 · 12:00 AM

Archived Content

This article is part of BPM Magazine’s archives, preserved to document the evolution of electronic music culture. It may reflect the context, trends, and information available at the time of publication.

Food & Beverages

Partnerships

Behind The Scenes

Go behind the scenes of Peggy Gou x Don Julio 194구 campaign, showcasing high-contrast visuals and global artistry by Nabil Elderkin and Hong Jang Hyun.

Go behind the scenes of the Peggy Gou x Don Julio 194구 limited-edition collaboration announced last 2nd April in this visually arresting campaign film, directed by renowned filmmaker Nabil Elderkin.

Celebrated for his ability to seamlessly fuse art, music, and culture, Elderkin brings a bold, future-facing vision to life—one that captures both the modern elegance of Peggy Gou’s aesthetic and the timeless luxury of Tequila Don Julio 1942.

Shot in stark, high-contrast environments, the film dissolves the boundary between reality and an imagined nocturnal dreamscape. Complemented by striking stills from acclaimed Korean photographer Hong Jang Hyun, the campaign establishes a distinct visual identity with global reach—from New York to London to Seoul.

Shot in stark, high-contrast environments, the film dissolves the boundary between reality and an imagined nocturnal dreamscape. Complemented by striking stills from acclaimed Korean photographer Hong Jang Hyun, the campaign establishes a distinct visual identity with global reach—from New York to London to Seoul.

Alexandre Trochut

Editor-in-Chief

Alexandre Trochut

Editor-in-Chief

Alexandre Trochut

Editor-in-Chief

More in

Industry Insight

→

→

→

→

→

→

David Guetta crowned No.1 of DJ Mag Top 100 at [UNVRS] Ibiza
French DJ & Producer David Guetta during DJ Mag Top 100 2025 ceremony at [UNVRS] Ibiza
Daft Punk Join Fortnite with Immersive Music Experience
Fornite : The Daft Punk Music Experience visual
House Music icon Ron Carroll passes away at 57
Chicago born songwritter, vocalist, DJ & producer Ron Carroll
Layton Giordani launches MADMINDS label with Armada
American DJ, Producer & MADMINDS label boss Layton Giordani
Amelie Lens breaks silence on miscarriage in music industry
belgian DJ & Producer Amelie Lens
Avicii Let’s Ride Away feat. Elle King unreleased track unveiled
Avicii
Keinemusik at Elephant Rock, AlUla short aftermovie
&Me, Adam Port, Rampa aka Keinemusik
Behind The Scenes of Peggy Gou x Don Julio 194구 Campaign
Peggy Gou x Don Julio 194구 Limited Edition tequila bottle campaign.
Keinemusik debuts in Saudi Arabia unveils one more AlUla site
Keinemusik live at Elephant Rock, AlUla desert, Saudi Arabia
Insomniac & Tomorrowland adds six more dates for UNITY at Sphere
Tomorrowland and Insomniac UNITY visual on Sphere Vegas
David Guetta crowned No.1 of DJ Mag Top 100 at [UNVRS] Ibiza
French DJ & Producer David Guetta during DJ Mag Top 100 2025 ceremony at [UNVRS] Ibiza
Daft Punk Join Fortnite with Immersive Music Experience
Fornite : The Daft Punk Music Experience visual
House Music icon Ron Carroll passes away at 57
Chicago born songwritter, vocalist, DJ & producer Ron Carroll
Layton Giordani launches MADMINDS label with Armada
American DJ, Producer & MADMINDS label boss Layton Giordani
Amelie Lens breaks silence on miscarriage in music industry
belgian DJ & Producer Amelie Lens
Avicii Let’s Ride Away feat. Elle King unreleased track unveiled
Avicii
Keinemusik at Elephant Rock, AlUla short aftermovie
&Me, Adam Port, Rampa aka Keinemusik
Behind The Scenes of Peggy Gou x Don Julio 194구 Campaign
Peggy Gou x Don Julio 194구 Limited Edition tequila bottle campaign.
Keinemusik debuts in Saudi Arabia unveils one more AlUla site
Keinemusik live at Elephant Rock, AlUla desert, Saudi Arabia
Insomniac & Tomorrowland adds six more dates for UNITY at Sphere
Tomorrowland and Insomniac UNITY visual on Sphere Vegas
David Guetta crowned No.1 of DJ Mag Top 100 at [UNVRS] Ibiza
French DJ & Producer David Guetta during DJ Mag Top 100 2025 ceremony at [UNVRS] Ibiza
Daft Punk Join Fortnite with Immersive Music Experience
Fornite : The Daft Punk Music Experience visual
House Music icon Ron Carroll passes away at 57
Chicago born songwritter, vocalist, DJ & producer Ron Carroll
Layton Giordani launches MADMINDS label with Armada
American DJ, Producer & MADMINDS label boss Layton Giordani
Amelie Lens breaks silence on miscarriage in music industry
belgian DJ & Producer Amelie Lens
Avicii Let’s Ride Away feat. Elle King unreleased track unveiled
Avicii
Keinemusik at Elephant Rock, AlUla short aftermovie
&Me, Adam Port, Rampa aka Keinemusik
Behind The Scenes of Peggy Gou x Don Julio 194구 Campaign
Peggy Gou x Don Julio 194구 Limited Edition tequila bottle campaign.
Keinemusik debuts in Saudi Arabia unveils one more AlUla site
Keinemusik live at Elephant Rock, AlUla desert, Saudi Arabia
Insomniac & Tomorrowland adds six more dates for UNITY at Sphere
Tomorrowland and Insomniac UNITY visual on Sphere Vegas

Entertainment

Entertainment

Entertainment

Entertainment

Industry Insight

Industry Insight

Industry Insight

Industry Insight

Behind The Scenes of Peggy Gou x Don Julio 194구 Campaign

Follow us

Copyright

© 2025 BPM Mag® · All right reserved.