Tomorrowland has introduced its latest venture, the “Elixir of Life” perfume, designed to bring the festival’s mythical and enchanting atmosphere to fans worldwide. The fragrance, first inspired by the 2016 Tomorrowland theme of the same name, is now available for purchase on the official store. This marks a significant move for the iconic festival, expanding its brand from music and entertainment into the world of luxury fragrances.
The “Elixir of Life” perfume aims "to capture the magical and natural essence of Tomorrowland", blending lush, green landscapes with delicate floral notes. The eau de parfum, crafted from nature-inspired scents, promises "to transport wearers into a serene, dreamlike world reminiscent of the festival’s atmosphere".
Tomorrowland “Elixir of Life” composition and accords
The fragrance opens with vibrant top notes of juicy pear, cassis, and fresh green grass, creating a lively and invigorating start. The heart notes reveal the true essence of the perfume, blending crumpled green leaves, gardenia, and lily of the valley for a touch of floral elegance and tranquility. Base notes of moss and musk add depth, evoking "the feeling of a walk through a forest, with earthy and sensual undertones".
Over the past years, the signature Tomorrowland scent became instantly recognizable once entering the festival grounds. After many years of crafting the unique scent until reaching the end result last year, the overall olfactory experience and concept has now been expanded, perfectly matching the Elixir of Life theme and setting the stage for a mesmerizing perfume bottle design, as well as its very own stage at the festival – truly capturing the essence and atmosphere of Elixir.
Tomorrowland
Tomorrowland’s signature scent comes with a carefully crafted bottle design. “Elixir of Life” perfume is available for purchase now on store.tomorrowland.com offering a new way for fans to carry a piece of Tomorrowland’s magic with them, wherever they go.